Contact:
Leslie Katz
803.699.0710
lkatz@shoorpr.com
For Immediate Release
National Systems Names Shoor & Company Agency of
Record
COLUMBIA, S.C. – July 8, 2002 – Shoor & Company, a public
relations firm specializing in information technology, today announced
that it has been named agency of record for Chicago-based National
Systems Corp. (NSC), a provider of point-of-sale (POS), telephony
integration, marketing and management computer systems.
NSC develops and markets solutions used by telemarketing call
centers, service bureaus, and food service and delivery businesses
worldwide. The company’s flagship product, TMS/G2, is the newest and
most powerful version of the TMS/Quick Order family of POS systems
used in the highly competitive pizza delivery industry. Since 1986,
more than a million people have been trained on versions of TMS
systems, giving NSC one of the largest global user bases. TMS systems
have been used to process more than two billion pizza orders in four
languages in more than 12 countries.
Effective immediately, Shoor & Company will be responsible for
driving NSC's North American PR campaign and growing brand awareness,
primarily within the highly competitive food service and food delivery
markets.
"We were impressed by Shoor & Company’s strong relationships with
the industry analysts and journalists in our space," said James
Kargman, NSC’s president and CEO. "For us, the decision to hire Shoor
& Company was a simple one, as we witnessed first-hand the public
relations success they achieved for our online pizza ordering service,
QuikOrder.com, which is built on technology developed by another Shoor
client. We were so impressed with the exposure we received in the
national and trade media that there was no question about working with
Shoor & Company to enhance our own media relations initiatives."
Based in Columbia, S.C., Shoor & Company provides a range of
results-driven public relations, marketing and communications services
to high-tech companies throughout North America. With a satellite
office in Boston, the agency specializes in targeted PR activities
designed to achieve clients’ business objectives. Shoor & Company has
been recognized for excellence by Software Marketing Perspectives,
by the Public Relations Society of America and in the 1998 and 2002
Communicator Awards competitions. For more information, visit
www.shoorpr.com.
Return to Agency News.
